Let’s look back at 2020. While most of us cringe just at the mere mention of this calamitous year, there are a lot of life lessons that came along with it for everyone. Most businesses were under crisis during the pandemic and in an attempt…
We have reached the first half of the year 2021 and commenced with the month-long celebration of the LGBTQ community. Each day we see people from and outside of the LGBTQ community struggling and raising voices in different sectors of society. The day-to-day oppression of…
Social media influencers are on the rise. Every couple of months, one can see new influencers trending and growing on different social media platforms. And the same goes for brands. Small businesses have privileges and opportunities like never before. Thanks to the power of social…
We grew up in times where the word influence was incomplete without the prefix bad. It’s true that at least once either you have been a bad influence or been under a bad influence, or that’s what our and our friend’s parents said. But now,…
Brand promotions by renowned celebrities are not news. But the whole mechanism and ideology of it went through a transition when social media came into existence. And the second wave of transition occurred when influencer marketing became the sensation of the digital world. Celebrity endorsements…
If you have tried to understand influencer marketing better in recent times, you must be familiar with influencer marketing platforms. Brands have realized that with the help of influencer marketing platforms, it is reliable and profitable to achieve their goals. What is an influencer marketing…
