The integration of marketing and social media platforms has led to an explosion of opportunities. There was a newfound love for social media discovered by brands when these platforms gradually transitioned into marketing platforms too. Influencer marketing stands at the center of this integration. Social…
Influencer marketing is rooting deep in our lives and similarly, we are rooting for it too. It’s a dynamic marketing tool that caters to all businesses, irrespective of their domain and sizes and that is why everybody wants to have a go at it. Influencer…
The ongoing digital revolution has witnessed the advent of profuse marketing models, mediums, and tools which is only anticipated to be expanding further. Virtual and augmented reality, shoppable posts, SERP position zero, smart bidding on Google ads and to name the most popular one- Influencer…
With the advent of the 2000s came a huge wave of digital media that is still ongoing and enlarging. That was when the journey of social media began but people were unaware of its potential. However, that did not stop anyone from utilizing its full…
Blogging and influencer marketing are both prominent and propitious tools of marketing. Blogging came into existence in the 1990s when in 1994 the first blog was published by Justin Hall on Links.net. Whereas influencer marketing came into existence, or as people say, “it became a…
A question often arises amongst brands and audiences that are Affiliated Marketing and Influencer Marketing the same? Is affiliate marketing vs influencer marketing or is it affiliate marketing and influencer marketing? To be honest, they can be independent as well as correlated depending on your…
